Leeds based musician Lone
Wolf, born Paul Marshall, has spent the last year constructing his third album The Lovers with friends James Kenosha
and Jon Fougler. He received critical acclaim for his first 2 albums and
comparisons to Tom Waits and Nick Cave. The Lovers though
is a strong departure from his last, a brilliant folk record, and we spoke to
him to find out more about the different direction of the album and how his
fans are funding it.
Your new album is being funded through fans pledges,
why did you take that route?
It’s one of those things,
I’ve been doing this for a little while now, this is my third record, and I
always find myself having to sit on my hands a little. I’m always wishing I was
a little bit more involved with what was going on, even though a lot of the
time I would probably rather not be involved, it’s a weird double edged sword
really. I just always really wanted to start my own record label, do it my own
way on my own terms. I’ve always been vocal in speaking directly to the fans on
Twitter and Facebook and email and stuff, I never hide, I always talk directly
to people. I thought this was a really good way of talking directly to the fans
and allowing them to be a part of it as well, so that we could all be in this
together and make it our project. I just thought in this day and age where
everyone is robbing Peter to pay Paul kind of thing, I thought it was nice for
the fans, for them to know exactly where their money was going and exactly what
every penny of that was going towards.
How did you decide what people could pledge for?
We had to do a bit of
research and see what other bands had been offering. From doing a bit of a
sweeping view of what other bands had done it became clearly obvious what kind
of angle I wanted to do and what things I really didn’t want to do. For example
I saw some bands offering things like ‘be our roadie for the day’ for £100 and
I thought that’s a bit cruel on the fans. Being a roadie isn’t really the most
fun job in the world, to have someone lug all your equipment around and then
charge them for the privilege. I was determined that I wanted to do things that
were very fan orientated and I really wanted the fan to feel, that when they
pledge they really do get something personal out of it from me. I wanted more
to talk directly to the fan and therefore show them that I am doing something
specifically for them to thank them for pledging.
You didn’t use any piano, drums or acoustic guitar on
your new record, why not?
When I did a couple of demos
at home for a couple of the new songs, I don’t have access to a drum kit at
home or things like that so I just played my electric guitar and I made one
song by banging the back of a acoustic guitar to make the beat because its just
what was there. Then I had a tambourine and made a rhythm like that, as we went
further along I was going around the house banging on jars with spoons and
scraping walls. I just started doing things and creating a bit of a sound bank
from it of different organic percussive sounds instead of actually using a drum
kit or cymbals or whatever. Then when we went into the studio I decided that I
wanted everything to be kind of organic. I mean I still use instruments, I just
use an electric guitar instead of an acoustic and that was just because I
didn’t want to make another folk album, I wanted to make something a bit more
interesting. I wanted to experiment more and let my brain do it’s thing. I use
a lot of synths and a lot of electric bass and instruments like that. Before
you were used to hearing an acoustic guitar with real drums generally and kind
of down beat kind of folky tunes with strings. I don’t like to go over the same
footprints that I’ve already trodden, I just wanted to try something new and I
feel like it was the best decision that I’ve made.